Objectives and Key Results!
OKRs in advertising;
🎯 Objective: Generate 1000 leads in Q3
✅ Key Result 1: Create 50 ads
✅ Key Result 2: Achieve 1.5% in CTR (check your industry standard first!)
✅ Key Result 3: Get 15,000 new visitors per month
Remember to push your objective and make it a stretch goal (aim for the stars and you may reach to moon, etc)
Short and Sweet!
If you want to find out more about Futureworks then you can visit their site: https://www.futureworks.com
Can also recommend connecting with Kim Leinan on LinkedIn – the leading OKR coach in Norway.
If you want to find out more about Adline then please visit our website: www.adline.com
If you want, you are welcome to connect with myself, or Carl-Wilhelm on LinkedIn.
If you have any questions then please send them to podcast@adline.com
