Customer Of The Week 🎉 Kim Leinan, CEO at Futureworks, an OKR management platform developed in Norway. Here’s how Kim easily produced winning Facebook and Google Ads for his SaaS, and filling up his calendar with demos.
Here’s a walkthrough of a well-structured SaaS advertising template:
Below is just a sneakpeek of Kim’s campaign setup. It included a few more ads than in the picture below. They’re written in Norwegian, but we’ve added the templates below in English.
Headline: Free OKR Report | Ensure Ownership & Responsibility | Speed Up Growth
Description: Download 5 easy steps to ensure motivated employees and faster growth. Try it for free. Easy and hassle-free.
Site link 1: Book demo
Sitelink 2: Try Futureworks for free
Headline: [DOWNLOAD REPORT] 5 Steps To Ensure Motivated Employees
Speed up engagement, ownership and progress in your company! [DESIRED GOAL]
Download 5 easy steps to ensure motivated employees and faster growth. [OFFER]
You can download the report here: [YOUR LINK]
Specific keywords related to their menus as well as high-level “OKR” keywords (their product name).