Company Foundations

Vision, Mission & Values

The Problem We Solve

Digital marketing is becoming more complex, and the digital landscape is becoming more noisy than ever. It’s becoming harder for companies and brands to break through and get attention in the market.


We believe every great business deserves to be seen


Simplify online advertising and make it easily accessible for everyone.

Adline Values

Extreme Ownership

We don’t blame others. We take full responsibility.


We are willing to test new things, face difficulties, and take a risk without a guarantee of success.

Team Players

One for all, all for one. Believe, trust and commit to the team (or the customer).

Who Is Behind Adline?

Adline is an ad-tech company founded by Jo Hansael and Carl-Wilhelm Vedvik. Carl-Wilhelm Vedvik is the CEO. The day-to-day management of Adline is composed of people with strong backgrounds from tech, operations, product, and marketing.

Dag Honningsvåg is Chairman of the Board, the investors include Simula innovations, Altitude Capital, and Cyrus among others.


Carl-Wilhelm Vedvik
CEO & Co-Founder

Jo Hansæl
CPO & Founder

Jon Tollefsen

Mike Damnjanovic
Head of Sales

Nicolai Vedvik
Tech & Growth

Shakeel Mohamed
Lead Developer

Ali Riaz

Dag H. Honningsvåg

Jakob Greger Gravdal
Board Member & Advisor

Andreas Wirsching

Lars Wulff

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